Social media metrics are the statistics upon which expert marketers base all of their actions on. They monitor them carefully and interpret the findings to optimize their results. But what metrics do they look for and what do they do with those metrics after they’ve understood what they measure? Continue reading “Social Media Metrics That You Need To Keep Your Eyes On”
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The World’s 21 Most Important Social Media Sites and Apps in 2015
The concepts behind “social networking” aren’t anything new – ever since there have been humans, we have been looking for ways to connect, network, and promote with one another – but they’ve taken on an entirely new meaning (and momentum) in the digital age. Continue reading “The World’s 21 Most Important Social Media Sites and Apps in 2015”
6 Trends in the Marketing Ecosystem to prepare for in 2016
2015 was all about mobile. From Google’s Mobilegeddon to mobile apps taking center-stage, we have now become conditioned to include mobile as an integral part of any marketing effort. The smaller developments that we saw in the last couple of years are now gathering enough momentum to become significant game changers in the year ahead.
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Maienfeld (December 2015)
39 pictures of our short trip to Maienfeld (Graubünden/Switzerland) and Triesen (Liechtenstein).
Telehealth 2.0? Remote Diagnosis Market Heating Up
Startup ventures are racing to capture the market in patient-led remote diagnosis – often as an add-on to telehealth services – though the future of the sector is unclear because of federal regulations, reimbursement challenges and uncertainty about provider adoption.
Continue reading “Telehealth 2.0? Remote Diagnosis Market Heating Up”