30 secrets to improve your Social Media presence

Although we will go through a couple of platforms individually and see some exclusive tips, here are 3 things that will help you improve your social media presence in general:

  1. Form your SM – SMART goals
  2. ROI vs Popularity
  3. Track, measure, sleep, repeat

    Exclusive tips for specific social media platforms:

Snapchat

  1. Be actively engaged and keep it Pixar
  2. Give your followers VIP “Behind the scenes” passes
  3. Contest & Promo time!
  4. Who needs filters when you got Geofilters?

Facebook

  1. Make Sure your page is SEO optimised
  2. People are shitty and judge a book by its cover
  3. DON’T Spam the Universe with posts
  4. Facebook Ads ftw
  5. Go retro with Pixels

Twitter

  1. Surrounded by brilliant people? USE THEM!
  2. Get out of your Batcave and interact with people
  3. Reach out to specialists in your brand’s field of interest
  4. What does the perfect tweet look like

Instagram

  1. Figure out your brand’s aesthetic
  2. Collaborate with famous Instagrammers
  3. Run contests
  4. Just let people know of your presence
  5. Cool tools just 4 you!

Pinterest

  1. Make your pins as unique as possible
  2. Take it a step further with Rich pins
  3. Do your themed boards & image specs H/W

Youtube

  1. From the P to the V. Every detail matters.
  2. Collaborate with famous Youtubers
  3. Keep the videos coming and fire interaction

LinkedIn

  1. Flashy company page to get you started
  2. Actively share posts
  3. Create and actively take part in LinkedIn Communities

Read the full article from Ioannis Argyris here on GrowthRocks.